Press Releases

September, 2016: HelloFresh and Bosch team up to make cooking time quicker and easier in the connected kitchen

State-of-the-art technology is at the heart of HelloFresh’s latest cooperation. The company has recently teamed up with Bosch Hausgeräte to harness digital networking in the kitchen by integrating the Home Connect technology with the popular HelloFresh app. Cooking is about to become a whole lot easier.

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HelloFresh has successfully advanced the planned expansion of its global organisation in the first half year of 2016. The company strategically supplemented its existing product range and tapped into additional core markets in Switzerland and Canada. The market entry in Wallonia, Belgium, in a few weeks will close a geographical gap in the defined core regions. HelloFresh will then be active in nine markets. The company’s expansion focuses on key markets critical to establishing a sustainable position as global champion in the “fresh-food-at-home” market. The growth strategy aims at establishing a leading position in the digital transformation of food culture towards fresh, healthy eating.

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JuLY 18, 2016: HelloFresh presents leading technology platform behind rapid growth in customers

Visitors to this year’s Tech Open Air festival in Berlin had the unique opportunity to get to know HelloFresh’s leading technology platform at first hand. At the satellite event on 15 July, the HelloFresh IT team under Nuno Simaria, Chief Technology Officer (CTO), provided exclusive insights into its activities, describing the varied technical challenges behind the fast growing e-commerce company.

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Berlin, 10. May 2016 – HelloFresh has entered into a partnership with Thermomix which will see HelloFresh provide recipes specifically tailored to cooking with the ever-so-popular smart kitchen helper.  Customers in Germany and Austria can now choose to order their Classic or Veggie boxes with recipes designed for the Thermomix. 

HelloFresh and Thermomix naturally complement each other in their mission to get more people cooking fresh food at home. HelloFresh provides creative, balanced meals together with convenience, while Thermomix offers effortlessness, ease and speed. “We are always looking for opportunities and ideas to combine the enjoyment of cooking with ways to simplify everyday life for our customers,” says Andreas Friesch, director at Thermomix Germany.

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September 17, 2015: HelloFresh Raises EUR 75 million at a Valuation of EUR 2.6 billion

Berlin, Germany -  HelloFresh, the leading global fresh meals at home provider, today announced a new investment of EUR 75 million from UK investment manager Baillie Gifford. The Baillie Gifford investment values HelloFresh at EUR 2.6 billion post-money. 

Dominik Richter, co-founder and CEO of HelloFresh, said: “We believe there is continued significant growth potential for our business and we are pleased by this clear endorsement of our strategy and business model. Baillie Gifford is a noted and high-quality long-term investor with extensive expertise in e-commerce. We welcome them to HelloFresh.”  James Anderson, Partner at Baillie Gifford & Co: “We are very excited to be investing in HelloFresh, a fast-growing company which is creating a new category within the global food market. We look forward to working with the HelloFresh team and faithfully supporting the company in the long term.”

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New york, NY – February 6th, 2015 – amid broad interest from international investors, HelloFresh's existing shareholders, rocket internet and insight venture partners, support the company by financing its next stage of development with a new funding round of $126 million. Hellofresh plans to invest the new funding on further enhancing the customer experience through key initiatives such as increasing flexibility for its customers and integrating along the value chain. 

In the News

February, 2017 - BBC

UK Co-Founder and Head Chef Patrick Drake on the BBC world news discussing HelloFresh's growth and the global recipe box market.


FEBRUARY, 2017 - Business insider

The 34 coolest tech CEOs in Europe: Dominik Richter named. 

January, 2017 - Forbes

Ed Boyes, HelloFresh CEO US, ranked in Forbes 30 under 30. 

December, 2016 - T3n

Dominik Richter gives a detailed interview on the latest funding round and recent business development.


Chrisitan Gaertner, our CFO, gives an interview on CNBC. 


FOCUS magazine nominates HelloFresh as winner of it's 2017 growth competition.

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May, 2016 - WIRED HEALTH 2016 Coverage

Better food and meal-kits as medicine?

APRIL 29, 2016 - The grocer

The Influencers of 2016 - HelloFresh featuring in the ranking. 

april 13, 2016 - spiegel

HelloFresh now delivering to Switzerland!

April 13, 2016 - Capital

Interview with Dominik Richter outlining HelloFresh's vision and growth plans

March 16, 2016 - Forbes

Interview with USA co-CEO Ed Boyes: What is the future of food?

February 21, 2016 - Wirtschaft

What do HelloFresh and Lufthansa have in common? 

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February 18, 2016 - gründerszene

Interview with Dominik Richter: HelloFresh's relationship with Rocket Internet

February 16, 2016 - Capital

How HelloFresh will quadruple its revenue

August 18, 2015 - Wirtschafts Woche

What makes these Berlin Start-Ups so hot?

August 13, 2015 - Wired Magazine

HelloFresh is one of Europe's Hottest Startups for 2015

May 15, 2015 - Tech Crunch

Hellofresh is delivering 4 million meals per month

Feb 6, 2015 - Tech Crunch

HelloFresh Raises $126 Million in Series E From Rocket Internet

Nov 14, 2014 - Wall St Journal

Testing New York's Meal Kit Delivery Services

Sep 17, 2014 - Digital Trends

Recipe kit delivery startup HelloFresh now delivers to the entire US

Jun 13, 2014 - New york times

HelloFresh, a Meal Delivery Start Up, Raises $50m